an all-new (and all-fake) branding guideline for those in the know
COAX is a retail shop where anyone can sell their artwork, stories, music, and crafts.
The only requirement: they have to be a local.
I was inspired by music and photographs sold at restaurants and bookstores in Jamaica Plain.
The result is a store where consumers can shop confidently, knowing their purchase supports artists in the community.
the
WEB
SITE
